Tag: customer service (2)

Aug 16

Comments on the bios of business book authors

When looking at the bio of the author of a book you’ve selected make sure he or she spells out more than generalities and gives you names and places of organizations they’ve worked for, started or are involved with. Join me as I go from the back of Borders (bathroom) to the back of a book (bio).

Posted Aug 16, 2007

May 19

Great Customer Service

There are companies that excel in customer care. It’s so simple it boggles my mind. However, what causes other companies to spend billions of dollars on advertising, public relations and marketing in order to attract customers, just so they can give them bad service and tick them off.

Posted May 19, 2007